One tip I would add is to make sure that the content you are putting out on social networks is of good quality. I mostly use Twitter and I get people who follow me but when I go to their profile, they have nothing but self promotional tweets in their stream.

I don’t have a problem with people promoting their business. But if your entire stream consists of tweets of commercials for your opportunity, I’m not going to follow you back and most other people will avoid you as well. Why? Because there is nothing there for us. Most people don’t like commercials but are willing to sit through them and even check them out if the program is of interest to them. If you have good, useful content in your Twitter stream then people are more likely to listen to what you have to say. Just my two cents.
Arwen Taylor recently posted..3 Home Based Business Ideas for College Students

No one is sure where they will draw the line – will they pull an account that posts info about an MLM webinar?

If one’s home business team is doing their job right, there is no need to turn your profile into a walking billboard.